Why fashion bloggers go to NYFW + outfits + how to get in

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Every six months fashion week rolls around and I question if I should go or not. I’ve been before and LOVED it but it seemed like you all didn’t care about my coverage of the shows. So this time around I decided not to go to any shows and just focus on meetings along with a couple parties. (I wanted to have some fun too!) 

Are you wondering why fashion bloggers go to NYFW? Here are some of the reasons…

Why fashion bloggers go to NYFW, Allyson in Wonderland

Making connections!

Meeting other bloggers is invaluable! You can learn a lot from each other. NYFW is a time to catch up with bloggers you know and meet new ones too. Also, meeting with brands/PR agencies and introducing yourself is the KEY to building a relationship for future projects.

black white polka dot dress, Revolve NYFW black white ruffle Revolve NYFW black white polka dot ruffle dress, white boots, NYFW

It’s one huge party

I’m not going to lie, it’s really fun.  The parties are great and the champagne is flowing 24/7. BUT be careful not to turn it into a drunkfest. Enjoy it but first and foremost use the time to meet as many people as you can.

red stripe cropped sweater, frayed 3x1 jeans red stripe cropped wool sweater, 3x1 frayed jeans

How to get into NYFW

Sorry guys, I’m going to go on a little rant before I talk about this one…

EVERYTHING I have done for AiW I have figured out through Google. Literally all you have to do is Google! There is a wealth of information on how to do anything as a fashion blogger. It’s mostly just a lot of common sense. Find out who is handling the show, what PR agency is putting it on, and reach out to brands for meetings. Think outside the box! The more creative your email the more likely it is to get someone’s attention. (They literally receive hundreds of emails a day so make it stand out!)

green silk ruffle top

green silk maxi dress, gold Loeffler Randall mules, Gucci belt bag

For more fashion week outfits

Check out this dress and belt bag combo.

My new favorite bag.

how to style sock booties.

And the cutest convertible backpack!

And because you have to dress comfortably once in a while, see below for some of my more casual outfits…

western studded bootie trend



Do you care about NYFW?  Let me know!  As I type this I’m getting ready to go to PARIS fashion week for the first time ever… I can’t believe it!!

Be sure to follow along on my Instagram Stories where I’ll be posting my whole trip.